Keiser University’s Master of Science in Sport Management and Operations (MSSMO) is designed to provide students with the knowledge and skills needed for a professional career in the sport industry. The program prepares students for a variety of positions in the business of sports. The program imbues students with critical thinking skills, business acumen, and communication abilities to lead a multitude of sports endeavors – from little league to scholastic sports to higher education sports to professional sports. Ethical foundations and professional standards are established and reinforced. The MSSMO program encourages creativity and independent learning, while fostering a climate of classroom collaboration.
Upon completion of this program, students are able to:
Students are required to take SMO600 Internship before taking SMO610 Sport Management and Operations Capstone.
To receive a Master of Science degree in Sport Management and Operations, students must earn 36 graduate semester credit hours as described below. The length of this program is approximately 24 months for a full-time student.
Master of Science in Sport Management and Operations Major Courses (36.0 credit hours) | |
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Sport Business Management | 3.0 credit hours |
Venue and Event Operations | 3.0 credit hours |
Governance and Policy in Sport Organizations | 3.0 credit hours |
Sport Marketing and Revenue Generation | 3.0 credit hours |
Sport Communications and Public Relations | 3.0 credit hours |
Sponsorship and Fund Raising | 3.0 credit hours |
Sport Finance and Economics | 3.0 credit hours |
Legal Aspects of Sport and Risk Management | 3.0 credit hours |
Sport Leadership and Ethics | 3.0 credit hours |
Technology and Social Media in Sport | 3.0 credit hours |
Internship | 3.0 credit hours |
Sport Management and Operations Capstone* | 3.0 credit hours |
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